Hollywood Sign

Discovered by AlexCurry


Place To See


This iconic sign was erected in 1923 to advertise a new housing development in the hills above the Hollywood district, which is why it originally read "HOLLYWOODLAND".

Insider Tip

If it’s a great picture of the sign you’re after, drive to 3000 Canyon Lake Drive or head down Mulholland Drive to arrive at the Hollywood Bowl Overlook, or you can get there on foot via a nice hike.

Atlas Obscura
Hollywood's most famous landmark, the "temporary" sign that has stood for decades longer than intended.  View full review from Atlas Obscura
Lonely Planet
LA’s most famous landmark first appeared in the hills in 1923 as an advertising gimmick for a real-estate development called ‘Hollywoodland’. View full review from Lonely Planet
With letters 50 feet tall, Hollywood's trademark sign can be spotted from miles away. View full review from Fodor's
Address: Los Angeles, CA 90068, USA
Phone: +1 323-258-4338